Trump Taj Mahal Capitalizes On—Revel?
With all the hype of the grand opening of Revel Resorts, Trump Taj Mahal has decided to take advantage of the hype with a certain billboard.
The latest billboard advertising Trump Taj Mahal reads "Great Views of Revel! $99 Room Rates at the Taj"
Talk about addressing a massive elephant in the room.
According to Hotels.com, Revel’s Ocean Rooms start at $239 a night. . A Taj Tower Room is going for $99.
Could addressing the competition (and almost promoting it) be a boom for Taj, or a bust?