“Do-AC”… It’s the weapon of choice in trying to re-brand the sagging gambling town’s image by de-emphasizing gaming and focusing on other attractions in Atlantic City. But one expert says he has a hard time figuring out what the campaign’s focus is.
Atlantic City gaming revenue has dropped from second to third, now bested by Pennsylvania. Atlantic City has long been the number-two gaming destination behind Las Vegas, but new casinos in the Keystone State are cutting into the city's profits outdoing Atlantic City's by $36 million.