The Miss America organization announced three celebrity judges for the 2017 pageant on Monday, including Mark Cuban, the owner of the Dallas Mavericks and billionaire entrepreneur who stars on ABC's series Shark Tank.

Cuban, 58, joins previously announced Miss America 1985 Sharlene Hawkes Wells at the judges table, according to a post on the Miss America Facebook page.

Also announced as judges were Sara Foster from VH-1's Barely Famous and country singer Cole Swindell.

Miss America 2017 airs live from Boardwalk Hall September 11 on ABC-TV.

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